Interactive Speaker

Annemien Pullen is senior director of MedTech strategy for Veeva Systems in Europe. With more than 10 years of experience in the industry, she has a deep understanding of the E2E device development process and regulatory transformation. After her PhD in Interorganizational Collaboration in Medical Device Product Development, she led a number of business transformation programs. Before joining Veeva, Annemien was an associate partner at EY and a subject-matter expert in the area of the new EU MDR and IVDR. In that capacity, she has worked with many of the global top 10 medical device manufacturers on their MDR programs.